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Designing Together

Experience-Led Transformation Leader

CX • Digital Strategy •
Marketing • Design

I help organizations translate strategy into experiences that scale — connecting customer experience, digital platforms, and marketing to drive adoption, engagement, and long-term growth.

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My work sits at the intersection of CX, digital transformation, marketing strategy, and design, helping organizations operationalize experience across teams, products, and channels.

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How I Help

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Organizations today face a common challenge: strong strategy, but difficulty translating that strategy into consistent, scalable experiences.

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My work focuses on closing that gap.

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I partner with organizations to align experience strategy, digital platforms, and marketing capabilities so teams can deliver experiences that work — both for customers and for the business.

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My work often includes:

  • CX and experience strategy

  • Digital platform and ecosystem strategy

  • Experience-led marketing and engagement

  • Enterprise transformation and adoption

  • Cross-functional operating models and governance

  • Experience design systems and frameworks

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Whether modernizing customer journeys, launching digital platforms, or scaling enterprise experience initiatives, my focus is always the same: connecting strategy to execution and outcomes.​

$6M

Led CX strategy and redesign of a healthcare mobile platform, improving the app rating from 1.7 to 4.5 stars while modernizing critical member journeys.

Digital Experience Transformation

10-year

Directed employee experience strategy for a 10-year enterprise transformation initiative at Lockheed Martin.

Enterprise Transformation Initiative 

Impact:

50+

Led experience strategy across product, technology, operations, and marketing teams.

Cross-Functional Leaders Aligned

25%+

Established enterprise CX frameworks, playbooks, and Centers of Practice.

CX Adoption Increase

15+ Years

Driving integrated experience strategies across enterprise and growth-stage organizations.

Experience Across CX, Digital & Marketing

Organizations I've Partnered with

Contact us

Contact Elyse

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