Changing
Experience Centric Marketing

Elyse Maloney is a strategy and innovation leader who helps organizations create experiences that move people — and change that sticks. With cross-industry expertise spanning healthcare, aerospace, retail, and sports, she transforms complex challenges into human-centered strategies that deliver measurable growth.
 

Her career reflects experience-led transformation — uniting CX design, digital marketing, and organizational change to deliver scalable growth. From agency creativity at Ogilvy, to enterprise transformation at Lockheed Martin, to marketing technology leadership at Sports Facilities Management, and CX design leadership at Blue Cross, Elyse has built a career at the intersection of strategy, innovation, and change.